Adam McManaman‘s web developer tricks? A clean web page design can significantly increase the time that your customers stay on your page. A cluster of distractive pictures and texts can easily make your web page boring to the viewers. A clean design will help your customers focus on more valuable contents like your business branding and quality products. Great usability and effective navigation can easily enhance user experience of your website. Your website should be able to navigate back and forth through the webpages fluently and easily with internal links or your customers may never return.

Adam McManaman about web website speed : Competitive keywords are often dominated by large brands with insane backlink profiles and deep pockets. Just take a look at the number of referring domains to the pages ranking for “best credit card”. The results are dominated by big players like NerdWallet, Credit Karma, and CreditCards.com, and the average number of referring domains (backlinks from unique websites) to the top five results is over 300. Ranking for this keyword in the short-to-medium term would be impossible for 99% of people. That’s why it pays to go after keywords in your wheelhouse. In this case, that might be something like “best credit cards for lounge access”. While the search volume and organic traffic potential are much lower than for a competitive keyword like “best credit cards,” there are fewer big brands to compete with, and you won’t need as many backlinks to rank.

SEO, or Search Engine Optimization, is the process of getting quality traffic from free, or organic, search results on the search engines (like Google and Bing). It’s important that the traffic you drive to your website is relevant to your industry. If you manage to attract a high volume of visitors searching for Macintosh computers while what you actually do is selling raincoats, the traffic will do you no good. SEO is one of the most important types of digital marketing. By optimizing your content for search engines, you can increase a steady stream of relevant traffic that will only grow over time. Without search engine optimization, people simply won’t be able to find you on the Internet. Some optimization techniques include: researching relevant keywords and including them into your website copy, optimizing your website titles, description and loading speed, building relevant backlinks.

Adam McManaman on Ecommerce web design : Having contact information on every page reduces buyer anxiety. It gives customers added reassurance that they’re able to contact you should they have any queries. If your eCommerce sells big brand names be sure to include their logo wherever possible. Having logos of big brands gives the customer an indication of what type of product you sell — plus, it adds some authenticity and prestige to your brand for being affiliated with industry leaders.

We can easily see teenagers peeping into their palm-sized rectangular device, popularly known as smartphones in today’s digital age, and is not a surprise at all. They can sit glaring at the screen all day long, either it is a handheld device or a laptop. Overall, teenagers are well connected, perform and browse most activities using mobile. This means that they share a significant portion of the internet, and so the website designed for teens needs some unique tips, tricks, and fixes.

What if your small business could reach its full potential? For smaller businesses, your website is the most important part of your marketing. Unfortunately, many businesses make website mistakes that turn countless customers away. How, then, can you avoid these website mistakes? Keep reading to discover our top website design tips for small businesses! It’s tempting to pack your website full of every image and detail you can think of. But if you’re not careful, this will create a cluttered site that nobody can navigate, much less understand. Our advice? Kill the clutter and streamline everything as best you can. This will improve the experience for everyone, but it makes a particular difference for mobile users.

The art of online persuasion is not a myth. So, to make your customer fulfill this or that action you need to know some tricks or behavioral patterns to get what you want. And, an increasingly competitive landscape pushes you to learn consumer psychology. Such tools as Google Analytics helps to trace and understand consumer behavior whether it’s mobile apps (iOS and Android), web and SaaS applications, and IoT (internet of things) devices.