16 10 19

Searching for Product design & development tips ? Good design is timeless, and if you design your product well, it will last the test of time. Long-lasting products are more valuable to consumers, better for the planet, and are a testament to the skills of the designer. Think of all the great vintage items you have in your home or grew up with. Antiques, vintage clothing, old cars — these things are still with us today because the people who designed them built them to last. Good design never goes out of style.

Competition can seem like a challenge to some but in reality, it’s a tool for success. Your competitors may create similar or better products than you are currently working on. This should encourage you to go back to the drawing board and improve. Without the competitive nudge from your counterparts around the world, you would not be forced to think outside the box or work harder at creating a top quality product. Without the constant threat of competition, nothing improves. Study your competition and evaluate everything they are doing from product development to marketing. In almost every situation you will be able to find brands doing things both right and wrong. Analyze these issues and improve on them. This can only stand to make your product even better than you had originally imagined. You want to hit the market with something consumers will buy and you only have one chance to make a first impression. So do the research beforehand and ensure you launch with something that is nothing short of spectacular. Read more details on Product design and development.

Take the time to map out an overall brand strategy before thinking about design, look, feel, voice or any specific elements. As an entrepreneur eager to turn your idea into dollars, it’s tempting to jump right into “the fun part” of branding – designing a logo or signage, picking colors, creating a website, etc. But that’s a mistake if you haven’t done the legwork of defining your brand strategy – i.e. what you stand for (mission, core values), your point(s) of differentiation and market positioning, and your target customers. Answering these questions will help you create a blueprint from which all of the individual brand identity elements will flow much more easily.

Start-Up trick of the day : Keep learning: Think you know it all? Think again. There’s always more to learn, so be wary of becoming too complacent. Everything you learn is an opportunity to improve your business. That goes for mistakes as well—all startups will suffer from mistakes, but the entrepreneurs that learn from them are likely to be in the successful 25 percent. Source: https://www.petermanfirm.com/.